Sundar Pichai Google IO 2019 Hed 796x419

Google, the search giant which has made its business to make money off our digital habits, is getting serious about privacy.

The company, at its annual Google I/O developers conference yesterday, announced a number of fancy software updates, in addition to unveiling new hardware like Nest Hub Max and cheaper versions of its Pixel smartphone. But it also made it a point to bang the privacy drum repeatedly, stating how these features have been built keeping individuals’ privacy in mind.

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