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Privacy by design
Net companies have plenty of incentive to regulate themselves now rather than wait to see what will emerge from the scores of privacy-related bills that have been introduced in both Congress and state legislatures. Companies doing business online would pay from $9 billion to $36 billion modifying their Web sites to comply with proposed privacy laws, according to a study released May 8 which was underwritten by the Association for Competitive Technology, a Washington-based lobbying organization backed by Microsoft.
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