Watchfire And PwC Launch WebCPO Tool For P3P Compliance Support

While pushing a joint privacy management product to enterprises Monday, Watchfire Corp. and PricewaterhouseCoopers LLP (PwC) also raised a new specter for the holiday e-buying season. New York-based PwC along with Watchfire, in Ottawa, said their product, WebCPO, can help companies . . . While pushing a joint privacy management product to enterprises Monday, Watchfire Corp. and PricewaterhouseCoopers LLP (PwC) also raised a new specter for the holiday e-buying season. New York-based PwC along with Watchfire, in Ottawa, said their product, WebCPO, can help companies comply with a new privacy-related standard called P3P (Platform for Privacy Preferences). It's a crucial capability, the companies contend, because Microsoft Corp.'s new IE (Internet Explorer) 6.0 browser includes technology that could steer consumers away from e-commerce sites that are either non compliant with P3P or are without other adequate privacy protections.

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