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The sun was setting on Laura Betterly's six-bedroom house as she reviewed a pair of outgoing e-mail messages one last time. Satisfied, she moved her cursor to the "send" icon and clicked. . .. The sun was setting on Laura Betterly's six-bedroom house as she reviewed a pair of outgoing e-mail messages one last time. Satisfied, she moved her cursor to the "send" icon and clicked . "It's that simple," Ms. Betterly said triumphantly, swiping her palms. She had just dispatched e-mail messages to 500,000 strangers. Half saw the subject line: "Don't miss your chance to win 2002 Lexus RX300." The other half saw: "Win a trip to Nascar!" Ms. Betterly's messages joined the roughly two billion other unsolicited commercial e-mails that hit in-boxes around the world every day. The company she runs from her home, Data Resource Consulting Inc., sends out as many as 60 million such messages a month. That puts the 41-year-old single mother in the most hated breed on the Internet. She sends spam. The link for this article located at WallStreetJournal is no longer available. . Mark Johnson's foray into cold calling unveils the less savory aspects of intrusive marketing techniques.. Email Marketing,Bulk Messaging,Spam Techniques,Data Resource Consulting. . LinuxSecurity.com Team
The latest case occurred Wednesday when America Online's AOL Search and its technology partner Inktomi began displaying thousands of search results that linked to a Web site based in Russia. Web spamming, a term used to describe how sites trump . . . . The latest case occurred Wednesday when America Online's AOL Search and its technology partner Inktomi began displaying thousands of search results that linked to a Web site based in Russia. Web spamming, a term used to describe how sites trump legitimate search results with their own pages, has been going on since the birth of search engines. But this time, Web spammers have found a savvier technique. Spammers copy a Web page and embed metatags into its source code with instructions for a search engine's robots to revisit the duplicate every day but withhold from caching it. The result is effective: False Web pages disguised as legitimate sites appear high in a search engine's rankings. The link for this article located at ZDNet is no longer available. . Malicious actors manipulated Bing Search through a strategy that elevated counterfeit pages in search results, affecting the user experience on the platform.. Search Engine Manipulation, SEO Exploitation, Spam Techniques. . LinuxSecurity.com Team
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